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Customer Service Dissertation Topics

Published by at December 3rd, 2021 , Revised On July 1, 2022

It is a famous saying by henry ford that the only foundation of a business is service. It is very true and is followed by businesses of all scales. If a business is unable to offer valuable services to its customers and live up to their expectations, they lag in the race of being the best firm of their kind.

If you are planning to write your dissertation about customer service but are clueless regarding what exactly to write about, you can look at some of the ideas mentioned below. The dissertation topics suggested by experts and professionals will help you get an idea for your dissertation so that you graduate with flying colors.

You may also want to start your dissertation by requesting a brief research proposal from our writers on any of these topics, which includes an introduction to the problem, research question, aim and objectives, literature review, along with the proposed methodology of research to be conducted. Let us know if you need any help in getting started.

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2022 Customer Service Dissertation Topics

Research Aim: The research aims to establish the relationship between the quality of customer service and revenue generation in the hospitality industry.

Objectives:

  • To analyse the strategies of delivering quality customer service.
  • To determine the sensitivity of hospitality customers to service quality.
  • To evaluate how service quality impacts revenue generation in the hospitality industry.

Research Aim: The research aims to investigate the modern methods of delivering customer service and the role of AI.

Objectives:

  • To analyse the use of digital tools for delivering customer service.
  • To evaluate how AI facilitates customer service in the UK based organisations.
  • To investigate the modern methods of delivering customer service and the role of AI.

Research Aim: The research aims to investigate the impact of customer service on customer satisfaction and repeat purchase decisions.

Objectives:

  • To analyse the impact of customer service on customer experience and satisfaction.
  • To evaluate the benefits of repeat purchase and how it can be maximised.
  • To investigate the impact of customer service on customer satisfaction and repeat purchase decisions.

Research Aim: The research aims to investigate the role of big data and analytics in improving the quality of customer service and better understanding customer requirements

Objectives:

  • To analyse the uses of big data to analyse customer needs and requirements.
  • To determine the methods of improving customer service.
  • To investigate the role of big data and analytics in improving the quality of customer service and better understanding customer requirements

Research Aim: The research aims to evaluate how customer service impacts marketing and business ethics.

Objectives:

  • To analyse the factors impacting marketing and business ethics in an organisation.
  • To determine how customer service relates to marketing.
  • To evaluate how customer service impacts marketing and business ethics concerning the established boundaries.

Customer Service Dissertation Topics

Research Aim: The sole purpose of customer service is to attract new customers and retain the existing ones in order to help the business grow. There is an obvious relationship between customer service and sales. The aim of the research will be to validate the supposed relationship by carrying out case studies. The research will test and identify if good customer service increases sales or is the other way around.

Research aim: The research will focus on exploring, understanding, and evaluating the modern techniques of offering customer service.

Research aim: The methods and means of customer service employed today differ from what they used to be in the past. The main aim of the research will be to compare and contrast the traditional and contemporary techniques of customer service and determine which one of them is better in which aspect.

Research Aim:  AI has transformed business operations, and customer service is no exception. Today, it has become easier than it was ever before for businesses to provide the best customer service and all thanks to AI. The researcher will identify and explore the role of AI in advancing customer service. The research will determine both the positive and negative aspects of the transformation and how it has impacted the operation as a whole.

Research Aim:  The reason for successful customer business relationships of prospering businesses is their well-thought-out and implemented plans and strategies. The research will study the successful and most rewarding customer service policies of brands and formulate the tips for creating one for all scales of businesses.

Research Aim: Public relation is the key to customer satisfaction, say many marketers. But it is essential to test the validity and accuracy of the statement and see if, in the true sense, how public relations help improve customer service.

The main aim of the research will be to analyze and evaluate the effects of public relations on customer service.

Research Aim:  While customer service and marketing are two very different things operated by a business, good customer service paves the path for marketing. The research will explore how customer service and marketing are interrelated to each other and find their respective attributes.

Research Aim: Businesses have set standard codes of conduct and basic guidelines that all employees have to follow stringently. Customer service, in essence, also has set boundaries that cannot be trespassed at any cost.  The aim of the research is to explain how(if) business ethics can hinder or support the practices of customer service. 

Research Aim: Thanks to technology that today, it has become easier than ever to reach out to customers and enable them to make most of your products and services. There are many customer relationship management software that provides assistance to the customer service team in extending the appropriate support to the customers. The main of the research would be to find out how customer relationship management systems work and which of them is most suitable for businesses to achieve maximum goals.

Research Aim: Customer service in the age of the internet is a lot different from what it used to be conventional. The research will study and evaluate the changing patterns and techniques in the operation of customer service mainly due to the internet.

Research Aim: The aim of the research would be to carry out an analysis of the relationship between customer service and customer retention. The goal is to highlight the link between the customer service experience and the likelihood that such customers would continue to patronize the business or not.

Research Aim: The aim of the research would be to find out the significance of customer service in the healthcare system and how it is neglected in most developing countries. Moreover, it will also explore the consequences of negligence.   Given that patients need more support and care, it is imperative for the healthcare system to make sure it ensure its availability. 

How Can Research Prospect Help?


Research Prospect writers can send several custom topic ideas to your email address. Once you have chosen a topic that suits your needs and interests, you can order for our dissertation outline service which will include a brief introduction to the topic, research questions, literature review, methodology, expected results, and conclusion. The dissertation outline will enable you to review the quality of our work before placing the order for our full dissertation writing service!

Research Aim: Pandemic was a massive challenge that not only impacted the humans’ health but affected all patterns of life extraordinarily. The businesses had to face major setbacks in the wake of the coronavirus. Although it was difficult for businesses to send the kind of assistance

Research Aim: The ups and downs are part of every business. No matter what the situations are, the businesses have to make sure that they never lose ties with their customers. The main aim of the research is to identify the best practices of customer service during a crisis. It will study how customer service goes hand in hand with crisis management.

Research Aim: There are two approaches to customer service; online and offline. The main aim of the research is to identify which of the approaches are most effective and workable for helping businesses achieve their goals.

Research Aim: There is one certain thing that all businesses look forward to advancing their customer services to provide facilities that no other competitor is able to give. The aim of the research is to make a key model of an effective and practical customer service model that businesses of all scales can follow. The researcher can critically analyze and evaluate the patterns of customer service employed by the most successful companies.

Research Aim: Businesses leverage social media to offer customer support. In other words, they use social channels to address their complaints and provide guidance. The aim of the research would be to examine and evaluate the social customer service offered by different businesses.

Research Aim: When we say customer service, it is not completely an objective phenomenon. The theory of relativity, to some extent, has the application of the idea of customer service. The main aim of the research is to identify the link between the theory of relativity and customer service.

Research Aim: In order to make a workable customer service plan, it is essential to know the roots of a bad one. The research will aim to discover and analyze the core reasons for a failed customer service strategy.  It will analyze the ramification of bad customer service strategy on businesses in achieving their goals.

Research Aim: Great customer services help businesses grow and prosper. The research will aim to study and evaluate great customer service features by doing a deep analysis of successful companies.

Dissertation is a compulsory part of a degree that all students are required to complete, but it is the writing that makes students dreadful. But do not worry, we have got your back. Whether you want a section of the dissertation to be written impeccably or the whole of it, we are here. Don’t wait; click here.

About Carmen Troy

Troy has been the leading content creator for Research Prospect since 2017. He loves to write about the different types of data collection and data analysis methods used in research. Troy has also been lucky enough to work as an editor for BBC.